3.) Americans eat about 70 million pounds of tater tots each year. But look at it this way, the tater tot is one of the original zero-waste foods. 2.) Tater tots originally were made from the ‘unwanted’ parts of the potato in making french fries. The campaign, Arreola added, was effective at "reminding consumers that the original is the only one. 1.) Sonic fast food restaurant is a tater tot hot spot. In 2017, Eater took a deep-dive investigative journey into the history of Tater Tots. In one of the commercials, Tater Tot-like products are seen wearing various disguises in hopes of tricking consumers, ranging from a Groucho Marx nose-glasses-mustache combo to a pirate outfit. "The 'Imi-Taters' campaign was very successful," said Federico Arreola, vice president of the consumer products brand business unit at Heinz, owner of the Ore-Ida brand. They are grated potato formed into small cylinders. Add the tater tots to a 10-inch (25 cm) springform pan. However, even when consumers came to buy the knockoffs, they still referred to the imitators as Tater Tots, similar to how brands such as Band-Aids, Kleenex and Corn Flakes came to become generic terms for both the original product and its imitation versions.Īs The New York Timesreported in 2014, Ore-Ida struck back with its "Imi-Taters" advertising campaign. what are tater tots If you live anywhere apart from the US, you may have no idea what a tater tot is. See more ideas about cooking recipes, tater tot casserole, casserole recipes. As is usually the case when a new product becomes an established hit with consumers, other companies began producing their own version of Tater Tots under different names. Explore Sharon Locklears board 'Tater tot casserole', followed by 360 people on Pinterest.
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |